Training in Mastering Generative Artificial Intelligence for the Creation of Professional Content

Program: Mastering Generative Artificial Intelligence for the Creation of Professional Content

Summary
  • The Strengths of the Training
  • Training Objectives
  • The Content of the Training
  • The Strengths of Our School
  • The Success of Our Former Students

Mastering generative artificial intelligence for the creation of professional content

Discover a comprehensive training program to learn how to use generative AI tools (ChatGPT, Firefly, Gemini, Copilot) in a professional setting. From strategy and creation to compliance and ethics, you will develop concrete skills to produce effective, secure, and industry-specific written and visual content.

Target audience:

Employees and job seekers in the service sector whose work includes producing written content (emails, summaries, reports, minutes, articles, etc.) or visual content (social media posts, images, websites, etc.). The certification is designed to meet the specific needs of professionals working in administrative support roles.,
from the secretariat, marketing, communications, human resources and legal departments.

Training duration

42 hours 

Certifier

Pierre Castino Formateur Swing Trading

Formation Trading finançable cpf

This professional training, due to its certified nature, may be eligible for funding through the CPF (Personal Training Account). Any training not covered by Article L6313-1 of the French Labor Code is not eligible for this funding scheme.

Personalized appointment

THE KEY STRENGTHS OF THE TRAINING

A Trading School

Become self-reliant and supported by experienced professionals.
Do you want to generate AI-powered content like a pro?
Training designed for field professionals

Learning about financial markets. Alternating between courses. Adapted to service sector professions, this training meets the concrete needs of communicators, assistants, marketers, content creators or freelancers.

Implementing analytical tools; mastering the most commonly used AI tools

You will learn how to use tools like ChatGPT, Adobe Firefly, Gemini, or Copilot to create relevant and effective written and visual content.

Ethical and regulatory compliance

The training incorporates key concepts of the GDPR and the AI Act to enable you to use AI responsibly, securely and in compliance with the legal framework.

Immediate professional development

The skills acquired are directly applicable in business, and strengthen your position as an expert AI user in your field of activity.

TRAINING OBJECTIVES

define a strategy

Define the artificial intelligence implementation strategy generative depending on the professional context and existing Generative AI tools (GPT Chat, Google Gemini, Adobe Firefly, Microsoft Copilot), by identifying the possible optimizations, in order to extract a strategic integration and installation plan Generative AI tools on the workstation.

optimize the use of AI

Use optimally Generative AI tools for creating editorial and visual content adapted to the initial request, accessible to people with disabilities and avoiding any risk of breach of data confidentiality in a professional context.

evaluate and solve

Evaluate and resolve ethical and regulatory issues related to the use of generative artificial intelligence tools to create content compliant with the AI Act framework, and the General Regulations on the Data Protection (GDPR).

strengthen collaborations

Strengthening professional collaboration capabilities by integrating generative artificial intelligence in processes shared, secure and traceable, in order to improve the collective production of content within organizations.

TRAINING ELEMENTS

MASTERY OF GENERATIVE AI TOOLS FOR CONTENT CREATION

Using text and visual generators in a professional setting
  • Learning ChatGPT, Gemini, Firefly, Copilot
  • Creation of consistent written and visual content
  • Practical case studies tailored to business needs

STRUCTURING HIGH-PERFORMANCE PROMPTS

Optimize queries to obtain relevant results
  • Understanding the principles of prompt engineering
  • Identifying common errors
  • Drafting prompts tailored to the objectives

IMPLEMENTATION OF AN AI INTEGRATION STRATEGY

Deploying artificial intelligence securely and efficiently
  • Analysis of internal processes
  • Development of a personalized integration plan
  • Monitoring change and adopting tools

Xeilos offers you a complete training course to master generative AI and create professional written and visual content.
You will learn to use powerful tools like ChatGPT, Gemini or Adobe Firefly, guided by digital experts.
Accessible online 24/7, this training is certified, recognized by the State and can be financed via the CPF.

GUARANTEEING QUALITY, INCLUSION AND CONFIDENTIALITY

Create reliable, accessible, and data-respecting content
  • Verification of relevance and consistency
  • Digital accessibility and inclusive content
  • Precautions related to confidentiality

COMPLIANCE WITH CURRENT REGULATIONS

Produce in compliance with the GDPR and the AI Act
  • Understanding of European legal frameworks
  • Case studies on best practices
  • Identification of risky uses

MONITORING TECHNOLOGICAL AND LEGAL DEVELOPMENTS

Update your practices according to innovations and laws
  • Implementation of AI monitoring
  • Use of regulatory monitoring tools
  • Continuous adaptation of working methods
THE TRADERS' SCHOOL

XEILOS' STRENGTHS

Xeilos Trading Its aim is to democratize access to finance professions, which are often considered luxury careers. We firmly believe that everyone can unlock their potential and that the field of finance is accessible to all.

Join us to discover that it's possible!

SUMMARY of the Program

Overview of Content and Key Points

The Program

Stock Market & Trading Expert Program

General course

1. Financial and economic study

  • Training & Sources : Understand the economic basics, the cycles, and identify reliable sources of information.
  • Data Collection & Analysis : Monitor economic indicators, analyze trends qualitatively and quantitatively.
  • Interpretation & Strategy : To project future economic phases, understand their impact on investments, develop a strategy and assess the risks.
  • Report & Reassessment Document and present the results, and adjust the strategy.

2. Asset Allocation Strategy

  • Foundations & Analysis : Understanding the economy, sectors, relevant indicators, and analytical tools.
  • Forecasting & Communication : Use predictive models, anticipate risks, and communicate results for strategic adjustment.

3. Investment Identification

  • Fundamentals & Techniques : Use fundamental, technical, and chart analysis to evaluate potential investments.
  • EES criteria : Integrate ethical, environmental and social criteria into the investment strategy.

4. Bond Selection

  • Foundations & Analysis : Understand the characteristics of bonds and risks, evaluate issuers and identify opportunities.
  • Portfolio & Tracking Diversify, create a strategy, and rebalance according to market conditions.

5. Portfolio optimization

  • Risk Analysis & Management : Study the indices, analyze the listed values, and establish a timing strategy.
  • Monitoring & Improvement : Monitor performance, evaluate investments, and continuously adjust the strategy.

6. Business Development

  • Foundations & Consulting : Follow ethical principles, assess risk profiles, and learn to communicate effectively.
  • Conclusion & Follow-up Formalize transactions, plan regular updates, and participate in ongoing training.
The Objectives

The program's objectives

At the end of the program, The learner will identify the different mechanisms of macroeconomics and
its impact on its management decisions.

Sequence 1: Conduct a macroeconomic analysis based on all the information
financial and economic.
Sequence 2: Conduct a sector analysis.
Sequence 3: Selecting the different securities to include in the stock portfolio.
Sequence 4: Selecting bonds using updating tools.
Sequence 5: Monitoring the evolution of stock market and economic values.
Sequence 6: Advising a client on potential value creation opportunities.

Prerequisites

Prerequisites

No prerequisites

TRAINING SUMMARY

Overview of the content and key points

Mastering generative artificial intelligence for the creation of professional content

GENERAL COURSE

Module 1 — Developing a generative AI implementation strategy (14 hours)
1.1 Understanding the principles and challenges of generative artificial intelligence (3 hours)
What is generative AI: definitions, how it works, use cases
Overview of the main tools available: ChatGPT, Gemini, Firefly, Copilot
Differences between open models and proprietary solutions, current limitations
1.2 Analyze your professional environment and identify opportunities (4 hours)
Diagnosing internal processes that can be optimized with AI
Mapping of repetitive or low value-added tasks
Selection of tasks compatible with generative AI
1.3 Install, configure and secure the tools (4 hours)
Creating and managing user accounts
Basic settings and advanced options
Precautions to take: data security, anonymization, restricted access
1.4 Design a customized integration plan (3 hours)
Development of a strategic plan for the deployment of AI
Definition of success indicators and implementation schedule
Preparing for change: adoption management
Midterm assessment: online multiple-choice questionnaire + mini strategic diagnosis (30 min)


Module 2 — Creating written and visual content with AI (18 hours)
2.1 Mastering the basics of prompt engineering (4 hours)

Understanding the role of the prompt in the quality of results
Structure your queries for greater relevance
Examples, common mistakes and best practices
2.2 Produce professional written content (5 hours)
Generate emails, articles, product sheets, summaries or newsletters
Adapt the tone, form, and content according to the target audiences
Contributions of AI to stylistic improvement, reformulation, translation
2.3 Generate consistent and attractive visuals (5 hours)
Introduction to image generators: Adobe Firefly, Copilot Designer
Style choices, brand integration, consistency with communication objectives
Export and reuse in communication or presentation materials
2.4 Guarantee quality, confidentiality and accessibility (4 hours)
Verification of generated content: fact-checking, consistency, bias
Data privacy: what to avoid submitting to AI
Digital accessibility: key principles for making content inclusive
Assessment: Practical exercise to be submitted + multiple-choice validation test (1 hour)


Module 3 — Mastering regulatory and ethical compliance (10 hours)
3.1 Understanding the fundamentals of the AI Act and the GDPR (4 hours)

Reference texts, user rights and producer obligations
Concept of risk: low, limited, high — impacts on content production
Concrete case studies: what is allowed, what is not

3.2 Applying responsible practices in the use of AI (3 hours)
Analyzing a professional situation from a legal perspective
Consider the ethical issues: transparency, explainability, non-discrimination
Identify areas of concern and prevention strategies
3.3 Organize continuous regulatory monitoring (3 hours)
Keeping informed of changes in the legal framework (France, EU)
Use free or paid monitoring tools
Adapting practices continuously

Prerequisites

It is preferable to have some initial experience in the professional world as well as a
familiarity with using the Internet.

Ready to become a finance professional?

FAQ.

Do you have questions about our trading school? Find all the answers in our FAQ section.

What are the prerequisites for joining the school?

It is preferable to have some initial experience in the professional world as well as a
familiarity with using the Internet.

What are the career opportunities after the training?

Communications Officer

Content manager

Administrative Assistant

Sales Assistant

Digital Transformation Consultant

Web editor

Freelance Content Creator

Community manager

Social media strategist

Digital Tools Trainer

AI Coach in Business

Digital Project Manager

Digital Marketing Manager

Monitoring or research officer